What if you the professional artist had the say or ability to introduce your big product idea as the next revolutionary product in the market. This is where Volition Beauty comes in, if you can dream it, Volition wants to create it. They use the power of community to create the next big things in beauty products Inspired by You. Powered by All. Their mission, collaborative and transparent innovation, drives their belief that new beauty products should be created by real people with real beauty problems.
Volition development process puts consumers in the driver’s seat so to speak and encourages users to submit their own ideas for beauty products and in turn vote on other ideas, as well as shop products created by other beauty creatives. Volition have partnered with top labs and chemists across the country to create products where everyday innovators are involved in each step of the development process. Once the product has been developed and tested, it is put up for vote, and that’s where the community gets involved and have the opportunity vote for the best products. The winners are then put into full production, and the innovator who came up with the idea, shares a percentage of the revenue. Could this be the next genius evolution of the beauty industry?
Starting on August 8th, the power of this community-driven beauty will debut at Sephora, with the launch of Volition on Sephora.com and then at select stores in September. “Sephora shares our passion for community and deep appreciation for the power of engagement. They are the beauty industry leader. We are so excited to launch with such a respected, innovative and supportive partner,” says Brandy Hoffman, Co-Founder.
So if you have always had an idea for a new glowing, mattefying, age-defying, moisturizing, balm stick-cream, but you’re just not sure where to start, or how bring your idea into fruition. head on over to Volition and dive into the experience or help a fellow beauty innovator out and vote on one of the feature campaigns. volitionbeauty.com